May 23, 2024


Taste the Home & Environment

Previous KHOU anchor turns layoff into serious estate occupation

After previous KHOU 11 early morning anchor and reporter Lily Jang was enable go from the Houston Tv information station in 2016, she turned to real estate to make use of her previous experience getting and providing households. Seeking back, she said it can be the “finest matter that has at any time occurred” to her. These days, Jang is thriving in the sector, closing virtually $28 million in promotions in 2022. 

In an interview with Insider, Jang opened up about her profession changeover and how her broadcast journalism expertise aided her create a effective company. The Houston native discussed she has a one of a kind approach to real estate, producing referrals fully as a result of organic searches from sellers, prospective buyers, buyers, renters, and actual estate agents. On Instagram, in which she boasts about 35,000 followers, Jang draws in purchasers by providing video clips and property staging for her shoppers. 

“I’ve by no means built a solitary cold get in touch with, and I have in no way knocked on any doorways,” Jang told Insider. “My small business is 70% referral from working day a person and 30% social media. My Tv history gave me an natural and organic platform of men and women who felt they realized me, reliable me, and preferred to work with me.” Jang also utilizes the platform to give information to future home customers and delivers an within glance at her everyday living outside of her job, which include her travel and dining experiences. 

“It displays persons all the levels of who I am, how I journey, what my hobbies are, and what actual estate appears to be like in other components of the world,” Jang advised Insider. “Men and women function with men and women they like and really feel most connected to.” She’s also produced use of her broadcasting history with her personal KPRC section called Lily’s List. Soon after that was canceled, she had her individual 30-minute actual-estate show called Dwelling 2 Property with Lily Jang

Just after KHOU went as a result of a administration alter in 2016, Jang was component of subsequent layoffs that ensued. “You often know in the back of your head this could occur: New management arrives in, and they’re going to clear house, and you could be a casualty—and that’s just what transpired to me,” she instructed Insider. Calling it the “most devastating time in my daily life,” Jang additional she could not move to an additional state at the time because she needed to remain in Houston to treatment for her aging mother and father. “I sat in a corner and cried for two months, but I stated to myself, ‘I’m going to have to pivot,” Jang told Insider. “I have to figure this out.”

For each Insider, by the conclude of her initially calendar year at Keller Williams, Jang closed $8 million in genuine-estate transactions and even surpassed her salary as a news anchor. In 2021, she produced nearly $900,000 in gross earnings. “I took my job as a information anchor, my marking capabilities, and leveraged every little thing I had and who I was, and I utilized that in actual estate,” she informed Insider. “I developed my journalism career on interactions, communication, and integrity, and I parlayed all that into my new career seamlessly.”